This course gives an overview of the importance of account planning, and introduces the Account Planning template. Account planning is critical for maintaining and expanding our foothold in existing accounts, but also for targeting new accounts. With the move to a Subscription-only model, it will be even more critical for maintaining and growing our presence in accounts where potentially we may have little interaction before a purchase.
- Manager: Jasmine Mullany
- Manager: Tamsin Slatter
Requires Approval: No